San Francisco, CA
Using the wine label as a medium to examine creative processes, Beyond the Pour II: The Creative Process, explores the ways in which artists make their inspiration a reality. This exhibition highlights the process of a number of these artists as they make their way from inspiration to the completion of their artwork, destined to be reproduced on wine labels. Several artists were commissioned to document the making of the pieces shown. This will provide a typically unseen insight to the creative process as each artist works toward a final completed piece.
The majority of the work chosen for this exhibition comes from the Imagery Estate Winery Permanent Collection. Thirty-one years ago, Bob Nugent began curating this collection of art by commissioning artists based on the quality of their work and the materials they use. He invited them to create an original piece in any manner, medium and style. Having complete confidence in the artist’s work, Nugent made a promise to the artist to use the image as a wine label for Imagery Estate Winery, and had no control over the final outcome. The only requirement was that the artist include some interpretation of the “Parthenon,” the winery’s trademark.
Artists represented in the exhibition include, among others: Tony Berlant, Richard Derwingson, Dominic DiMare, Don and Era Farnsworth, John Fraser, Stephen Galloway, Sam Gilliam, Lynn Hershman, Guy Laramée, Sol Lewitt, Pam Longobardi, Robert McCauley, Robin McCauley, Jim Melchert, Judy Pfaff, Otavio Roth, Buzz Spector, Monika Steiner, Catherine Wagner, Cybele Young, and a collaboration between Heather Patterson and Elaine Coombs.
Credit: Exhibition overview from museum website