One of the goals of U.S. cultural diplomacy during the Cold War (1947-1991) was to win hearts and minds overseas so as to reduce the influence of communist ideology. U.S. participation in cultural exhibitions worldwide was an important way in which this goal was achieved.
Our newest exhibition, Make-Believe America: U.S.. Cultural Exhibitions in the Cold War, demonstrates how American self-representation at cultural exhibitions evolved from the 1950s to 1970s.
The exhibition also examines the crucial role played by designers in giving form and substance to political and cultural ideas prioritized by U.S. policymakers and in communicating America’s story to audiences in foreign countries.
Credit: Exhibition overview from museum website