New York City, NY
Eye for Design highlights the unique history and vision of the Museum of Arts and Design (MAD) through the strikingly beautiful and creatively designed catalogues the Museum produced between the 1950s and 1970s. Designed by many American and international graphic artists, including Emil Antonucci, John J. Reiss, and Linda Hinrichs, these catalogues and other exhibition-related printed ephemera illuminate an under-appreciated aspect of 20th-century graphic design history, and showcase MAD’s place in the innovative New York design community of the period.
The exhibition also tells the story of MAD’s identity in its early years, including its ground-breaking exhibition program, which has for decades displayed forms of making—from stitching to baking—that remain unorthodox in the contemporary art world.
Eye for Design experiments with an approach to exhibiting MAD’s archive and permanent collection designed to highlight the Museum’s history and meaningfully connect it to art, craft, and design practice today. The exhibition will include a screen printing press and artist demonstrations of screen printing based on the graphic art highlighted in the exhibition.