Shana Novak: Memory Keeper

Shana Novak, a photographer and insightful creative, recognizes how deeply personal artifacts define us, and reflect our nature to seek connection through the physical world. Her commissioned portraits are realized through elaborate photo shoots, each artfully produced to evoke the object’s essence. Her creative process begins with the stories behind each item – including memories, relationships, and experiences. Then using strategic lighting, and inspired positioning, Novak conjures the heirloom’s true spirit and captures it on film to preserve for generations to come. Shana Novak works under the moniker The Heirloomist out of her New York City studio.

Credit: Exhibition overview from museum website.